CampaignManager
Is Your Message Getting Through?
Electronic marketing is already a cost effective sales tool for all kinds of companies. Now interactive email marketing takes it to the next level.
But how do you harness its full potential? How can you evaluate results? How do you make your campaigns more relevant? What's the secret to increasing recipient interaction and response rates?
CampaignManager delivers all that. And more.
It lets you create and manage professional interactive campaigns. It enables you track and analyse responses to refine the effectiveness of future campaigns. It covers electronic newsletters, surveys, cards, SMS Messaging and more – all within your own branded templates.
Improve Your Communications
Send instant communications (email and SMS Messaging) to your recipients, and no longer rely on postal delivery. Deliver consistently branded campaigns, drive recipient interaction and clearly communicate your campaign.
Increase Response Rates
Profiling your recipients by industry or geo-demographic data enables you to tailor your communications to targeted recipients, making your campaigns more relevant and increasing your response rates.
Faster Delivery
Create and deliver your campaigns faster by using customised email templates, import your contacts and send your campaigns to recipients directly from the Address Book.
Improve Your Efficiency
A sophisticated workflow approval process centralises online campaign approval combined with automated distribution, reducing process delays resulting in a faster distribution of your campaign.
What is CampaignManager?
CampaignManager is a strategic interactive email marketing tool empowering marketers to create, launch and track professional interactive B2B, B2C and B2E email campaigns. Specific applications include email newsletters, e-cards, eRSVP, video-by-email and much more!
- Email Newsletters
- Internal Communications
- Event Promotion & Management
- Event Invitations (including RSVP tracking)
- Business Development
- Client Communications
- Corporate Brand Control
- Promotions
With in-depth campaign reporting and detailed analytics, CampaignManager provides users with real-time recipient interaction information and the data to continually refine and optimise marketing initiatives.
Features
Create Campaign
- Email, SMS Messaging or Print
- Include file downloads & URLs
- Capture RSVP contact details
- HTML and Plain text emails
- Campaign approval workflow
Design and Branding
- Apply your corporate branding
- Unlimited customised templates
- Built in WYSIWYG editor
Address Book
- Import/Export contacts
- Create & share contact groups
- Search by demographic data
- Automatic contact list creation
Real-time Reporting
- Statistical & detailed reporting
- Export report data
- Report notification
- Combined reporting
- File and URL reporting
Benefits
- Professionally designed emails guarantee maximum results.
- Capture immediate responses from clients.
- Track interest in content via reporting on click-throughs and downloads.
- Drive traffic to your intranet by increasing awareness and interest in company information.
- Easy-to-use system allows you to send important information out fast.
- Keep consistent branding for messages sent throughout organisations.
- Examine the frequency and number of times a recipient viewed the email.
- Gain insight into which files a recipient downloaded and which web links were clicked on.
Additional Products
CampaignManager is part of a suite of digital marketing tools. You may also be interested in Event Manager, our online event management solution and InsightManager, our online survey and quiz tool.
